I am beginning to understand why the DPP despite being painted by some segments of the media as being ineffective, corrupted and possessing few ideas still managed to hold its support among segments of the Taiwanese people. One of the reasons could be due to the really interesting ads put up by the DPP. The ads (see my previous post too) for the DPP are quite witty, straightforward and cutting edge. The ads cleverly juxtapose the increased welfare under a DPP’s government with the need for people to take care of themselves, thus reducing the image of DPP as a tax and spend political party. In contrast, the KMT ads may appear to less effective with their generic and “nationalistic” ads to the younger Taiwanese. Which party do you think has more effective ads?
DPP ads:
KMT ads:
Which party do you think has more effective ads?

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